Advantages of Websites for Influencers

BizGuru.me – Hmm, are there benefits to influencers’ websites? What influencers create websites for? Are social media not enough?

Do you know Lutfi Agizal? Yes, this influencer born in 1994 shocked the archipelago because of his opinion on the word “Anjay” in 2020. The Instagram account of Lutafi had “disappeared” after being strongly reported by Netizens. Lutafi said he and his team faced a significant decrease in income because their social media were slaughtered. Lutafi admitted that he had to return some of his cooperation money with several online entrepreneurs. 4 of his team who were orphans also lost their jobs.

“Honestly, I feel injured, my right to become a child of the nation through social media is hindered. There are still people behind me too, I have to provide jobs and that’s one of my sources revenue, “said Lutfi Agizal in Kapanlagi.

From this example, what message can we take?

One of them is that social media is a very futile foot for businesses, especially for you influencers. As Joyer Riana’s message,

1. Safer threat of enemies

As the example above, the website provides security benefits for your business as influencer. There is a saying that the biggest tree, the more the wind will be strong. We can not refuse that the more you are fruitful, the more you risk that the trouble and the competitors can come with the intention of bringing you back. This condition is very vulnerable because the masses can play with the existing T & K. Not to mention if you are an innovative influence that could generate controversial topics.

Even if your idea is extremely commendable, everyone will not appreciate it. Not even some who intend to dethrone you. With a website, you have more to share your ideas.

2. More stable than fluctuations in the social media trend

Install the principle that social media is a promotional door, while the website is your shop. The website provides advantages of stability for your business. At this time, so many social media are available. People are also moving diligently from one way to another. For example, when Tiktok was the trend, Instagram started becoming more silent than usual. Not to mention other hits of social media in the future.

As influencer, it is natural to follow these trends to welcome your fans. However, it also means that you do not have ground for a strong personal brand in the digital world. You can simply continue to move from one media to another and when the media you depend on are affected by “attacks”, how will you get the public back?

You should also emphasize that the website is also one of the most important digital marketing media for businesses, including influence activities.

Also Read: 5 Ways to be Successful People

3. Exclusive for faithful fans

Among the many fans, an influencer certainly has the most faithful fans among others. It would be nice if you, as influencer, would provide you with a forum for these fans. Naturally, your success as influence is influenced by your fans. The website benefits from maintaining the link between you and your faithful fans.

With a personal website, you can keep in touch with your faithful fans more closely. This certainly provides a strong strong mutual symbiosis for you and your faithful fans. Faithful fans can enjoy your work more constantly and the continuity of your influencer career will also be guaranteed.

In Indonesia, there are already several influencers with personal websites. For example, Deddy Corbuzier, Ahmad Dhani, RamengVrl, and many others.